Pulling Audiences In, Getting Research Out
One unusual tool is Chartcart, a utility that enables users to “create a presentation using commonwealth fund charts”. As the website explains, readers can browse a large collection of charts, arranged by topic (such as “health care quality,” “equity and special populations,” “international health policy”), and select a collection that downloads pretty much instantly to the user’s computer. “Each chart has a full source note,” Schoen pointed out — which is just good practice, but it also sends readers back to the original report: “When we release a set of charts that includes something from an earlier research report, the original report spikes up in downloads. We can actually see it happening.”... Audiences include a lot of people teaching college, medical school, and other graduate-level courses in health policy. it’s also nice, said cathy Schoen, “to be sitting in a conference presentation and see someone — not even a grantee — flash one of our slides onto the screen.”
To access chartcart, go to the charts & maps menu of the commonwealth fund website at www.commonwealthfund.org.
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This takeaway was derived from Communicating For Impact.